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ONLINE REPUTATION MANAGEMENT

We are group of reputation management experts, with extensive backgrounds in digital marketing, software, customer service, business, social media, digital content and PR.


Our strategic reputation management tactics and specialist industry knowledge delivers results. Whether you hire us to challenge defamatory content, plan search engine marketing for Google, draft crisis PR, create your online and social media content, or all of the above.

No individual or business is the same – nor is your online reputation.

That’s why we tailor everything to your needs.

Our reputation management strategy is future-proof, ethical and robust; utilising the most up-to-date online legislation, guidelines and techniques.

REPUTATION MANAGEMENT FOR YOUR COMPANY/BRAND

AUDITING

Online Reputation Audit is the first step towards improving your company reputation.

what people think about
your business or brand

what people are saying
about you online

and how your Google search
results reflect on your company

Our team of professionals will also evaluate your online content, PR and social media activity and identify key influencers in your market.

We will provide you with a full report detailing the above, and recommended actions.

Reputation audit will help you to understand your current online reputation and will evaluate your comments, both negative and positive.

WHAT WE AUDIT


MANAGEMENT

Our Reputation Building Strategy sets out to work with one goal in mind and that is how to improve your online reputation and get maximum visibility for your company or personally.


OUR STRATEGY WILL INCLUDE SOME OR ALL OF THE FOLLOWING:

Suppression

pushing negative results down and good content to move up.

Removal

challenging and removing negative content, images and videos online.

Measurement

regular updates on progress.

SEO

optimizing your key assets, such as your website, blogs, etc.

Social media optimization

including social account management and delivery.

Review management

review strategy and management.

Monitoring

tracking everything that is said about you, your business or brand online.

Relationship building

responding to positive comments and resolving any issues.

Profile raising

building your profile with your audience and industry influencers.

Defense

defending your reputation by creating and placing quality content and PR where it is topical and has high domain authority.

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Defamation and Online Privacy

We work with many individuals to help them remove and challenge defamatory or unwanted content, as well as advise them on any legal issues.


Defamation, Libel and Slander

We work with companies and brands to help them remove and challenge unwanted content. We also support and advise them on any legal issues


Managing Images and Videos Online

We specialises in challenging all online content, including images and videos, and creating strategies to enhance individual and brand profiles.

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Identify positive opportunities

We identify opportunities for positive content, PR and social media, including industry topics and influencers. We also identify ways to repair your company reputation and protect your brand.


Identify and challenge negative content

We examine any negative content or law breaking content, images and videos to see if we can challenge defamatory or unsubstantiated content and remove it. We also submit removal applications.


Personal Online Reputation Audit - for individuals

An Igniyte Online Reputation Audit is the first step towards improving your personal or professional reputation. It will help you to understand your current online reputation, evaluate any online content, PR and social media activity and get recommendations for improvement

IMPLEMENTATION

Strategy and Workplan delivery


Content, PR and Social Media

We work with you to create an integrated plan of content, PR and social media activity – everything from blog and website content and targeted PR for local and national media and specialist publications to activity on your social channels.

Optimising and creating assets

We optimise existing assets and create new ones for you, where required, such as websites, blogs, social and professional profiles.

Review and forums

Review, social and forum management and customer response best practice.

ONGOING MONITORING AND REPORTING

Measuring progress of your online reputation


Monitoring for mentions and sentiment

We monitor your online presence, including mentions, sentiment, coverage, reviews, follows and rankings. Insights are fed back into all work streams.

Reporting progress

Every month you receive a progress report with priorities for the month ahead.

Ongoing reputation management

Our aim is to work with you to help you build and maintain a positive online reputation. Once you look your best in search engine results, we work to keep it that way.

REPAIRING YOUR CORPORATE/BRAND REPUTATION

If there are negative search engine results, conversations, content, reviews, forum comments, press articles, images or videos online about the crisis, it can be tough to move forward.


Your reputation can make the difference between your company success or failing. Repairing it after a crisis can be a daunting prospect, but we are here to help you. We are completely transparent and honest in our methods, so we’ll tell you right from the start the best approach and approximately how long it will take.

WHAT ARE OUR TOOLS

Our team uses varieties of tools and channels to promote and manage your reputation online, few of the channels we use are as follows.


Video Marketing
Image / Infographics Managing
Viral Marketing
Email Marketing
Content Promotion
PR Coverage & Management
Theme creation
LinkedIn, Telegram, Slack, etc engagement
Search Engine Marketing
Social Media Marketing

Having worked in the reputation management industry for so long and supporting high-profile companies and individuals around the world, we fully understand the sensitivity of our clients’ needs. And thus, we work closely in total confidence and discretion with our clients.

We work hard to ensure you get the best impact and results from online reputation management.